Practice the spirit of General Secretary Xi ’s speech at the 19th National Congress of the Communist Party of China, explore the advanced concept of Internet +, and boldly innovate marketing models.
The Internet's transformation of China's traditional industries has entered the fast lane. The Internet thinking is undergoing a deep and irresistible trend and is undergoing a profound revolution in China's traditional manufacturing industry. The traditional tire marketing model is experiencing the strong impact of the Internet. With pain, and a change brewing, China's logistics and transportation industry is also fissioning under the impact of the intelligent logistics model. Jack Ma's new retail concept is breaking the balance of the traditional tire marketing model. While many tire brands are still complacent about what they have achieved, Joyall tires people feel a deep crisis.
At the beginning of the venture, Joyall's decision makers have used the Internet as a strategy for future corporate development. For more than two years, Joyall has never stopped exploring. It has emerged in Internet marketing and is poised for growth. Pioneer brand "Tire Wisdom" forms a strategic partner. The platform has been listed on Qilu Securities and completed the first round of financing. The second round of financing will be completed in January 2018. Within the next five years, government funds and venture capital funds will be leveraged to reach 10 billion yuan, forming a supply chain to The industry e-commerce platform for the entire industry chain of automotive aftermarket services and Internet finance has drawn great attention from Alibaba and formed a strategic cooperative relationship with it. The operation of this platform will profoundly change the traditional marketing channels of the tire industry.
At present, Joyall is in commercial negotiations with the second consumer electronics platform in the industry, and is expected to reach cooperation before the end of the year. The platform has come out of a completely different business model from "Tire wisdom" and may monopolize 1 million units of China's mainline logistics transport vehicles within five years. At present, the platform has been operating for less than a year, and there are more than a dozen transportation fleets with tens of thousands of vehicles under control, including large central enterprises such as China Post. Once the goal is reached, the platform's annual tire purchase volume will reach tens of millions. The rise of this platform will completely subvert the traditional marketing channels of the tire industry. There is an old saying in China that "mindful of possible danger in times of peace". Joyall believes that we'd be prepared for danger in times of peace.